Blue Carbon Cost Tool

Client
Client type

Aligning blue carbon investment with impact.

Developed by The Nature Conservancy in collaboration with Vizzuality and Bain & Company, the Blue Carbon Cost Tool (BCCT) is a first-of-its-kind platform that helps align investment with impact by revealing where blue carbon restoration is most needed, what it costs, and the potential carbon and community benefits.

The Blue Carbon Cost Tool helps identify where and how to best invest in blue carbon ecosystems.

Blue Carbon Cost Tool

A new era for Blue Carbon investment.

The Blue Carbon Cost Tool brings financial transparency to blue carbon markets; helping policymakers, investors, and NGOs make data-driven decisions that align funding with real conservation impact. Already, it’s being used in New Zealand to assess financial feasibility of tidal marsh restoration projects; in the Virginia Coast Reserve seagrass project to support valuation for the upcoming first seagrass carbon credits; and will soon be used in India and Mexico to support project valuation and scope the financial feasibility of blue carbon projects.

Global reach 

Covering over 400 modeled scenarios across nine countries, the tool reveals where conservation and restoration can have the biggest impact.

Smarter decisions 

By combining scientific and financial data, the platform helps investors and policymakers identify true project costs and potential carbon returns. 

Empowering action 

Users can design custom projects, contribute data, and compare scenarios, ensuring decisions are grounded in evidence and aligned with local needs. 

Developing the Blue Carbon Cost Tool.

The brief.

The Nature Conservancy (TNC), a global conservation organization dedicated to protecting nature and its benefits for people, faced a pressing challenge: investment in blue carbon projects was lagging due to high variability in project costs, limited financial data, and misalignment between project developers and investors. In response, TNC partnered with Vizzuality and other collaborators to develop the Blue Carbon Cost Tool (BCCT), an interactive platform designed to estimate project costs and carbon benefits, visualize project feasibility, and enable prioritization across blue carbon projects. By providing transparent, comparable data, the BCCT supports more informed, impactful, and equitable investment decisions in blue carbon conservation and restoration worldwide.

Our role.

Vizzuality supported TNC by translating complex scientific and financial data into an interactive, user-friendly platform, helping stakeholders identify where conservation and restoration efforts can have the greatest impact. 

We aimed to build a flexible tool that, on the one hand, allowed users to simulate and get estimations of project costs and carbon benefits, as well as provided them with the ability to conduct project-specific scenario analysis. 

On the other hand, we wanted users to be able to visualize the information in a dashboard so that they could understand the projects’ feasibility and prioritize them based on both financial and non-financial information.

Delivered with impact.

Bridging science and strategy.

We focused on ensuring the platform not only conveys accurate cost and carbon benefit information but also empowers users to make informed, strategic decisions for conservation and restoration, bridging the gap between scientific complexity and actionable outcomes.

  • Allows stakeholders to compare projects and identify where conservation and restoration deliver the highest impact.
  • Intuitive, interactive platform that’s easy to navigate and understand.
  • Supported TNC through discovery, co-creation, and full development, ensuring a high-quality tool ready for global launch.

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