4Growth Visualization Platform.

Supporting data‑driven solutions in agriculture & forestry.

4Growth is a Horizon Europe initiative designed to deepen understanding of how digital and data technologies are shaping agriculture and forestry across Europe. The project forecasts market evolution to help stakeholders adapt, innovate, and make strategic decisions in a rapidly changing landscape.

Visualizing digital technologies adoption across Europe.

4Growth Visualization Platform.

Turning market dynamics into actionable insights.

The 4Growth Visualization Platform showcases how digital and data‑driven solutions are being adopted across agricultural and forestry sectors. It combines robust datasets, market insights, and intuitive visuals to highlight technology uptake, barriers, and emerging opportunities.

The platform provides policymakers, farmers, researchers, and investors with clear, evidence‑based insights that support better decision‑making, helping guide Europe’s transition toward sustainable agricultural and forestry systems.

Evidence‑based policymaking.

The platform enables visibility into technology adoption, helping shape more targeted and effective policies.

Understanding market drivers & constraints.

By uncovering the factors influencing adoption of digital tools, stakeholders can react strategically to market shifts.

Sustainable growth in key sectors.

Users can spot data-driven solutions supporting sustainability and economic performance in agriculture & forestry.

Developing the 4Growth Visualization Platform.

The brief.

The 4Growth consortium launched in 2024 to expand understanding of digital technology and data adoption in agricultural and forestry markets. Led by WUR with a strong multi‑actor component, the project aimed at collecting ground‑truth data, analyzing adoption factors, and forecasting market evolution to support policy, investment, and innovation.

Our role.

By analyzing the survey grid and projection models provided by our partners we started with understanding user needs and technology requirements. This groundwork informed the vision, user flow, and technical framework of the platform.

We then led the design and development of the user experience and interface, creating initial design sketches and building front‑end and back‑end components to ensure performance, clarity, and usability. Throughout the process, we collaborated closely with the consortium, incorporating continuous feedback to ensure alignment with project goals and stakeholder expectations.

Delivered with impact.

A high-value tool.

The 4Growth Visualization Platform is a complex tool built to distill multilayered European market data into an intuitive experience. Its methodology, technical structure, and collaborative approach enables users to access insights that can guide environmental sustainability, digital innovation, and long‑term strategic planning.

  • We delivered a data‑driven platform that advances understanding of digital adoption in agriculture and forestry.
  • We created a clear, intuitive user experience supported by strong design and robust technical architecture.
  • We collaborated with partners to ensure the platform reflects real‑world needs and supports policy and investment decisions.

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